Articles

Enjoy a sampling of insights from the experts at MONITOR.

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Three Key Shifts in Homebuying

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How Well Do You Know Gen Z and Millennials?

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3 Principles for Metaverse Marketing

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Super Bowl LVII: The Fan Perspective

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Brands Must Keep Adding Value

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Consumers Crave Positivity

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For Millennials, Home Is Where the Heart Aches?

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Understanding the Underbanked

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Underrepresented in U.S. Media, Hispanics Find Alternatives

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Are We Over Our Phones?

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Opportunities and Risks for Streaming Services

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Why Young Adults are Turning to Low-/No-Alcohol Drinks

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Consumers expect household industries to play key role in addressing environmental challenges

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How to communicate your business’ sustainability efforts

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Fans on the Unexpected LIV-PGA Alliance

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Millennials Prioritize Pets’ Happiness Over Health